Gucci Men's Spring/Summer 2010 Runway Show
  10:45

Frida Giannini presents a lean, luminous collection that celebrates summer and the desire for freedom. The collection's clean look and strong graphic qualities are influenced by Oscar Niemeyer's stark white architecture which sits boldly against Brazil's piercing blue skies.

To view the high-resolution version, please visit http://www.gucci.com/us/video/spring-summer-mens/